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Ppc management services pricing

Ppc management services pricing
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Ppc management services pricing

PPC management services pricing is always a balance between media spend, management effort and expected business impact. Clear rules at the start help both gaming and iGaming brands understand what is included in the fee and how performance will be evaluated across platforms and regions.

Before talking about specific PPC management prices, we align on selection criteria, preparation steps and website or store readiness. This structured approach makes budget discussions more transparent and helps both sides see how pricing connects to user acquisition, LTV and overall growth goals.

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In brief

  • Transparent fee structure
  • We separate media budget and management fee, so you always see how much goes to ad platforms and how much you pay for strategy, optimization, creative testing and reporting.
  • Pricing tied to business goals
  • PPC management cost is planned around your funnel and revenue targets, not just clicks. We align campaigns with each stage from awareness to deposit or purchase.

What to do

To make PPC management pricing predictable, we start with a structured discovery focused on your title or product. Together we clarify target GEOs, platforms, current traffic mix and sales or monetization funnel. Based on this, we estimate the required media budget and the scope of work: strategy, creatives, testing plan, analytics setup and reporting cadence.

We then map tasks to a clear management model: a fixed monthly fee for ongoing optimization, or a tiered fee linked to ad spend and campaign complexity. In both cases you receive a checklist of what is included: number of campaigns and experiments, supported platforms, reporting format and who is responsible for landing pages, app store assets and tracking.

For gaming and iGaming brands we also factor in compliance-aware workflows, audience restrictions and attribution redundancy. This helps keep campaigns scalable while staying within platform policies and internal risk thresholds, so both sides can evaluate results against agreed KPIs without overpromising.

What to keep in mind

PPC management pricing is not universal. It works best when you already have product–market fit, a working website or store page and the ability to process incoming users or players. If analytics is missing or the site or app store page needs work, part of the initial budget may go to technical fixes, tracking and creative updates.

For small test budgets we usually limit the number of GEOs, platforms and experiments to keep management costs reasonable and learning focused. For large, multi-geo or multi-product campaigns the fee is higher because of additional work with localization, segmentation, tracking and detailed reporting for stakeholders.

We do not promise results where there is no demand or where volume is clearly constrained. If search volume, audience size or policy limits are too strict, we will say so before launch and suggest alternative channels or formats that better fit your growth and risk profile.